Crisis
Crisis Communications Under Fire.
The framework for the first 24 hours and the language for the first quote. The training to do when nothing has happened yet, so you are ready when it does.
Who this is for
The right room for this course.
Executive teams, comms leads, founders, board members. Sectors with a real crisis surface (finance, tech, healthcare, energy, public sector).
What you learn
Built around The Erbut Method.
- The first-hour playbook and the first-day playbook
- Building holding statements before you need them
- The Erbut Method adapted for a hostile press cycle
- When silence helps and when it amplifies
- Rehearsing your worst-case scenario on camera
Read the full method at /methodology.
Format
How the day runs.
One day in central London or on-site at your office. Up to twelve attendees. Scenario simulation runs across the afternoon.
Want to walk this one through with us?
Free 30-minute strategy call. We will scope your situation and recommend the right format.